Product managers have many responsibilities: product strategy, development, and design, as well as product launch and retirement. They work with stakeholders from UX, engineering, and marketing to sales and management. Build the foundation you need to hit the ground running as a new product manager.
Learn the roles and responsibilities of a product manager.
Develop and execute on a product strategy and roadmap.
Explore the role and responsibilities of a product manager. Learn what product management is, what a product manager does, and how to manage the product life cycle.
1h 51m • COURSE
Becoming a Product Manager with Cole Mercer
Learn what it takes to excel as a product manager. Get acquainted with the tools and techniques you need to successfully coordinate all aspects of product development.
10h 58m • COURSE
Product Management: Building a Product Strategy with Teg Grenager
Learn how to develop an effective product strategy. Walk through a step-by-step process for creating a smart, thoughtful strategy and how to build support for it.
1h 7m • COURSE
Product Management: Building a Product Roadmap with Teg Grenager
Learn how to build a product roadmap to prioritize products and features and align stakeholders in your organization.
48m 30s • COURSE
Product Management: Customer Development with Jay Clouse
Learn how to leverage the customer development process to quickly and cheaply find out what your customers really need—and, in turn, design products that they'll love.
1h 2m • COURSE
Product Innovation for Product Managers with Karen Holst
Learn how to approach each stage in product innovation, from identifying problems to launching and scaling. Explore strategies and tools that help create innovative products.
1h 9m • COURSE
Product Management: Launching Your Product with Karen Holst
Learn how to launch your product into the marketplace the right way. Discover strategies, tools, and resources to make your product a success from day one.
1h 10m • COURSE
Technology for Product Managers with Cole Mercer
Learn the key technology terms and trends that will affect your work as a product manager, and your ability to communicate with engineers, UX designers, and others on your team.
46m 44s • COURSE
You'll learn product management skills with these experts.
Doug Winnie is a principal staff author and technology education evangelist at LinkedIn.
His focus as an educator is on computer science, beginner programming topics, and related technology fields. At LinkedIn, Lynda.com, Adobe, and numerous other companies, Doug has worked to help developers and designers through education, product management, and interactive development. Doug has been nominated twice for Webby Awards for interactive projects for Industrial Light and Magic, and has written multiple publications to teach beginners how to code.
When Doug isn't teaching programming and technology, he is an avid gamer, app developer, and weightlifter, and plays hockey and lacrosse. Doug lives in San Francisco, California. He can be reached at @sfdesigner on Twitter, linkedin.com/in/sfdesigner on LinkedIn, and at his website at www.dougwinnie.com.
Cole Mercer is a freelance product management consultant and instructor with over 36,000 students worldwide.
In person, he has taught and spoken about product management in countries like the Czech Republic, Ukraine, Germany, Spain, and the US. In 2018 he launches his first set of courses with LinkedIn Learning on technology and product strategy.
Cole is also a former senior product manager at SoundCloud in Berlin, Germany. Before that Cole was in product roles at companies like Bonobos and Spredfast, and even taught product management at General Assembly in Manhattan.
He likes technology, photography, traveling, watching rocket launches, and motorcycles.
Teg Grenager is an entrepreneur, product manager, and software engineer.
Teg cofounded and led product at Adap.tv prior to its acquisition by AOL in 2013. Adap.tv built the world's first and largest marketplace and platform for online video advertising. Prior to Adap.tv, Teg was a PhD candidate in computer science at Stanford University, studying machine learning and computational linguistics.
Teg naturally bridges the domains of technology and human needs, constantly deepening his understanding of each to develop insights, strategies, and product designs that create both business and social value. He's currently president and CTO at Uncommon, a startup with a mission to create life-changing opportunities for job seekers by revolutionizing the way that people look for and find work.
Jay Clouse is a writer, podcaster, and entrepreneur.
Jay is the creator of Freelancing School, which provides the training and community to help people make a living freelancing. With three courses, coaching, and community support, Freelancing School has the tools to help creatives thrive as business owners. He is also the founder of Unreal Collective, a community for founders, freelancers, and creators. The flagship product is a 12-week accelerator program.
Jay hosts Creative Elements, a podcast for creatives in the trenches of building their businesses, and upside, a podcast about startup investing outside of Silicon Valley. You can connect with Jay on Twitter @jayclouse or sign up for his weekly newsletter for creatives at jayclouse.com.
Karen Holst is an entrepreneur and executive with over 15 years of experience in consumer technology.
Throughout her career, Karen has led strategic partnerships and operated large-scale data organizations. She also has experience in marketing, communications, and new business development within multiple verticals in public and private sectors. Karen currently serves as a mentor for the Stanford Latino Entrepreneur Leaders Program and spends time speaking, teaching, and writing about innovation. Previously, she worked at IDEO, the popular global design company, as director of product, platform, and operations for IDEO U. Karen has also lead products as an executive fellow with the California Department of Education and cofounded an edtech platform, MyEdu, acquired by Blackboard. She holds a BS in corporate communication from the University of Texas at Austin.