Join Chris Croft for an in-depth discussion in this video Be better, part of Customer Service Mastery: Delight Every Customer.
- Method number 19, to be really great with your customers,…is simply to be better than your competitors.…So find out what your competitors do…and think how can I be better than that?…So, I give out books with my training course.…I know that most other trainers don't give out books.…Some of them sell their book at the end,…but I'm thinking no, I'm going to charge a little bit more…and then I'm going to give my book away.…And it can just be really small stuff.…So for example, the supermarket Waitrose…can controversially recently started giving out free coffee…to their customers.…
And some people have abused it and they've had…people sitting in there drinking coffee all day.…But that's just minimal.…The main point is, if you're a customer of Waitrose,…you're going to love that.…And so for a tiny amount of cost,…you're going to love Waitrose.…Another example is free parking.…This could be anything from a supermarket…to a hospital, wherever.…It's really irritating if you have to pay.…So, Bournemouth Airport just down the road…
- Creative swiping
- Breaking the rules
- Nailing the basics
- Contact points
Skill Level Beginner
Customer Service: Creating Customer Valuewith Jill Griffin33m 14s Intermediate
Innovative Customer Service Techniqueswith Jeff Toister44m 49s Intermediate
Managing a Customer Service Teamwith Jeff Toister1h 32m Intermediate
1. What Is Customer Service?
2. Ways to Generate Ideas, Part 1
3. Ways to Generate Ideas, Part 2
4. Ways to Generate Ideas, Part 3
5. Ways to Generate Ideas, Part 4
Wrap up1m 44s
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