In this video, explore the reasons that Adobe Spark is a great tool for simple social media videos. Gain inspiration from other videos from Spark's website and dissect different the methods and approaches.
- The vast majority of personal and business brands … incorporate video in their … social media marketing strategy in some way. … And, with with video on its way to making up … 80% of web traffic, … it's important to meet your audience where they are. … Video is a wonderful way to grab your audience's attention … as viewers scroll through their various news feeds. … It is a dynamic multimedia messaging tool, … since you're able to incorporate … nearly any type of asset in its design. … It can include countless types of video content, … along with graphics, animations, text, still images, … music, sound effects, and more. … This not only allows you to communicate … a multitude of different ways, … but it gives you the ability to repackage content, … so that you're able to focus different videos … in different ways, on different delivery platforms. … Video certainly has the capacity to be deep and complex, … or it con be simple and direct, … or anything in between. … And, while deep and complex video has its place …
- Why use Adobe Spark Video for social media?
- Determining your brand's visual identity
- Starting a video project
- Writing and storyboarding a project
- Adding media
- Making timing and text adjustments
- Making a video for a niche audience