From the course: Customer Service Mastery: Delight Every Customer

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Marketing

Marketing

- Method number 20 to come up with ways to delight your customers is marketing. How can we make it easy for them to buy or reorder or try other products? And this is really, really a win-win because it means that we sell more and yet they also find us easier to deal with. So we all win. So for example, I recently had lunch in a really nice pub out in the countryside and built onto the side of the pub was this really classy shop had so lots of kitchen things and funky doormats and things you can hang up and things. And it actually said everything in the pub is for sale. So all the decorations in the pub and the candles that they had and the vases and all the things that were all for sale in the shop. And I thought that was a really nice idea. And everybody wins 'cause if I like the candles I can buy one and they make more money. Another example that we all know of course is Amazon. And it says, people also bought this…

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