From the course: Start with Why: How Great Leaders Inspire Everyone to Take Action (Blinkist Summary)
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Long-term success
From the course: Start with Why: How Great Leaders Inspire Everyone to Take Action (Blinkist Summary)
Long-term success
- [Narrator] Blink number seven. Long-term success hinges on the survival of the original WHY. In the real world, it's no small challenge to keep all three rings of the Golden Circle in check, especially because when success becomes the norm and an organization is no longer in its euphoric initial phase, the WHY often gets neglected. It's right at this moment that people start prioritizing numbers over all else, and short-term thinking and quick wins become more important, even though none of it reflects the business' actual goals. In addition, the success of an organization leads to growth, which leads to an increasing number of people being involved. And the more people are involved, the higher the risk of watering down the original WHY, which can in turn have a negative impact in the long run. That's why it's important to preserve the WHY established by the founders in an organization's culture. Future leaders will be able…
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