This audiobook summary was created by getAbstract, the world's largest provider of business book summaries. We are pleased to offer this training in our library.
Skill Level Beginner
- [Man] This content is brought to you by getAbstract. - [Instructor] getAbstract keeps you updated with summaries of the best business books published worldwide, books you absolutely need to know in a convenient, smart format. And now, getAbstract presents Jeffrey Gitomer's "Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money" by sales expert Jeffrey Gitomer. The book was published by Financial Times Prentice Hall. In this abstract, you will learn how to answer sales professionals' most common questions. Whether you've been in sales for five weeks or five years, you know what questions you want answered. How do I make a cold call? When do I ask for the sale? How do I get referrals? Jeffrey Gitomer answers these questions and more with a mix of common sense and hard-won experience. He doesn't provide shortcuts or a magic sales formula. Rather, he advocates hard work and preparation. His no-nonsense conversational text is easy to understand and usually right on target. Although the book is sprinkled liberally with self promotion, after all, Gitomer is a salesman, getAbstract believes that it's still a must-read for salespeople. And now, the summary. (uplifting music)