From the course: A Systematic Creative Process for Designers
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Creating a brand standards style guide
From the course: A Systematic Creative Process for Designers
Creating a brand standards style guide
- [Instructor] Once you have the final brand asset files set up and organized to make usage easier for your client you also want to lay out a brand standards guide that will help them use and reference the designs moving forward. The first one I want to show you is the patriotic line brand standards guide. Now, most of the time whenever I create a brand standards guide, specifically a simplified format, both of our clients in this course, I'm providing them with what I call a simplified format style guide, I almost never do a cover. But this one was like a line of design so I felt it was kind of appropriate. So the cover is just for no other reason than to make the whole PDF look nice. You can see down the bottom right-hand corner. I put a code here which represents a date. This is February 12th, 2021. And that tells me when I created it. So if I ever add more designs or update a design I can reference that and I…
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