From the course: Customer Service Mastery: Delight Every Customer

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Basics

Basics

- It's really important to get the basics right. If you fail on any of the basics, you could lose a customer and it's important to have a system and to make sure that everyone always follows the rules. And just to get you started, I've picked what I would have as my top 10 basics that I think any customer service system should have. And number one is make the customer feel important. So that means, allow plenty of time, don't keep them waiting, really focus on them, listen to them, make sure they feel important and I think the essence of customer service, actually, is whether you make the person feel important or not. So if you've ever had a time when you've gone into a shop, and the two assistants are chatting and you have to wait for them to finish chatting, it's really annoying, isn't it? And the reason why it's annoying, is they're basically saying, "You're not important. Our chat is more important than serving you, the…

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