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By Terry Lee Stone | Thursday, October 30, 2014

Designers: Why Bother with a Creative Brief?

creative brief

When it comes to creative work, a good creative brief is the foundation for success.

It provides a solid understanding of the client, fully describes the assignment, and is a map for your creative approach on the project. The document clearly states the client’s needs and expectations, and how this particular project will address them.

By Terry Lee Stone | Tuesday, September 9, 2014

3 MORE Truths About Freelancing

2014_09_09_Freelance2

At some point, most creative people do a little freelancing. Even if you have another job, freelancing is a great way to hone your talents further and make some extra money. I recently shared my 3 Truths About Freelancing—but the story doesn’t end there.

Here are three more important lessons I’ve learned as a freelancer:

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