By Judy Steiner-Williams | Monday, July 14, 2014
Watch your tone.
That’s an expression commonly heard when we speak. But written communication —especially email—also has a tone that needs to be “watched.” Why? Because the tone impacts the reader’s reaction, resulting in higher or lower morale, expanded or reduced sales, and increased or decreased ratings.
You’re more likely to achieve the correct tone if you recognize what impacts tone, how readers react to tone characteristics, and how you can control those elements. Here are five red-flag areas to consider:
By Judy Steiner-Williams | Saturday, July 5, 2014
“Be brief. Be bright. Be gone.”
I once heard about a CEO who had a sign hanging on the wall behind his desk with those words printed on it. Intimidating? Maybe, but it sends a strong message: Business people are busy and don’t have time for long, dull conversations.
The message applies as much to written business communication as it does to office visits. Here are some pointers on how to achieve these “Be” statements in your writing—and capture your readers’ attention when you need it.
By Jess Stratton | Monday, May 5, 2014
Last week on Monday Productivity Pointers, I showed you how to write an email that gets read. Now that you’ve got your readers’ attention, let’s talk more about the content of that email. In particular, this week we’ll examine strategies for writing an email asking someone to do something—or giving someone an action item.
An action item could be a physical task, or a request to provide information. Whatever it is, you’re not just informing them about it in your email. Asking for something that needs to get done takes a special type of communication.
By Jess Stratton | Monday, April 28, 2014
You probably send many emails each day, both personal and work related. But they all have one thing in common: They do you no good if no one reads them.
This week on Monday Productivity Pointers, I’ll share tips on how to write a better email, and become a more efficient communicator in general. I’ll show you some examples of poor communication—and teach you how to avoid them when writing an email.
By Jess Stratton | Monday, February 3, 2014
Explore Monday Productivity Pointers at lynda.com.
“Inbox Zero” is a common term for the practice of clearing out your email inbox daily, to stay on top of your correspondence. Most email apps come with a filing system to help you reach Inbox Zero—so you can move your incoming messages to other folders, keeping your inbox uncluttered.
However, when we move a message out of our inbox to keep it out of sight, it often works a bit too well; it’s also out of mind and we forget to go back to it.
This week on Monday Productivity Pointers, I’m going to show you my favorite app ever. This is not hyperbole; if I were only allowed to use one app for the rest of my life, it would be this one. The app is called Mailbox, and it replaces the existing mail app on your iPhone, and supports Gmail, iCloud, and Yahoo! mail accounts. Mailbox allows you to file your mail just like you’d expect—but adds one incredible feature: a snooze button.
By Jess Stratton | Monday, November 11, 2013
Signing up for services and applications on the web often requires that you share your email address—but this can result in a whole lot of junk mail flowing into your inbox.
This week’s Monday Productivity Pointers focuses on how you can create a temporary email address to use when signing up for web apps and services. You can then receive the confirmation email at your temporary address, confirm your account, and keep your real inbox free of junk mail.
By Chris Converse | Wednesday, October 9, 2013
Many online sources claim that over 40 percent of email is now read on a mobile device. The email you design for your customers has nearly a one-in-two chance of being read on a smartphone or tablet.
Now the real question: Will it be a good reading experience?
By Jess Stratton | Monday, August 12, 2013
Explore this course at lynda.com.
If you use the native Apple Mail app, there’s a particularly helpful feature you should know about: Smart Mailboxes let you create a custom mailbox containing only messages that match the criteria you specify—no matter where they are in Mac Mail. For example, you can create a Smart Mailbox that contains only unread messages sent to you in the last week, or just the messages from your team members. In the first Monday Productivity Pointers video this week, I’ll show you how to create some basic Smart Mailboxes.
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