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By Starshine Roshell | Thursday, October 1, 2015

Conflict, Control & Commitment: Q&A with Fred Kofman

Fred Kofman

Leadership coach Fred Kofman has a way of making profound, game-changing concepts sound so simple that you wonder why you didn’t think of them yourself.

“I’m just reminding people of what they already know,” says Kofman, who’s worked with execs from Google to Microsoft to GM. “That’s why they feel at home with the ideas—like with an old friend.”

Author of the book Conscious Business and vice president of LinkedIn, he shares his world-class listening, negotiation and relationship-building tips in the new Lynda.com course Fred Kofman on Managing Conflict.

With a PhD in economics from UC Berkeley and a Teacher of the Year award from MIT, Kofman helps organizations incorporate honesty, integrity and respect into their business decisions and corporate cultures.

Here he tells us about the two biggest mistakes he sees businesspeople make—and the time he struggled to follow his own advice …

By Starshine Roshell | Wednesday, September 23, 2015

Yes, as a Matter of Fact. You Do Need to Learn 3D.

Screen Shot 2015-09-23 at 1.36.30 PM

Can you remember when Photoshop was new and seemed too complicated to use? Now “photoshop” is a verb and it’s hard to find anyone who doesn’t have some experience using the application.

3D is the new Photoshop. Already part of the visual landscape, 3D is fast becoming the medium that everyone will eventually use—and all artists will need to know how to manipulate.

And we’ve got exactly what beginners need.

By Starshine Roshell | Sunday, September 6, 2015

The 6-Step Roadmap to Lead Generation

lead generation

Lead Generation (or what lots of people call “Lead Gen”) gets customers interested in your products or services. It identifies and manages prospects through their decision journey stages—from unqualified leads to satisfied loyal customers to advocates.

In my new lynda.com course Lead Generation Fundamentals, I walk you through the essentials of creating a solid lead gen pipeline that will support your business for years to come.

Follow this Lead Gen roadmap to build pipeline, nurture customer relationships, increase sales, and help your team focus their efforts where it matters most.

By Starshine Roshell | Thursday, August 20, 2015

10 Courses to Make You Happier at Work


Of course you know that learning makes you smarter. More skilled. More valuable.

But did you know it can also make you happier?

Studies show that autonomy and mastery make people happier on the job—and we’ve got you covered in both areas!

Below are 10 lynda.com courses to put you in control of your professional life, and on top of your game. Because when you’re in charge and in the know, then work feels good.

So are you ready? Get happy!

By Starshine Roshell | Tuesday, August 18, 2015

WordPress 4.3: New Features

WordPress 4.3

WordPress 4.3 was just released and its new features prove that WordPress is as committed as ever to helping users focus on what’s important: presenting content.

For digital publishing beginners, WordPress continues to be the fastest, most flexible, and easiest-to-learn solution for getting your content “out there.” Plus it has the greatest community size and support of all its competitors.

Here’s what’s new in WordPress 4.3:

By Starshine Roshell | Saturday, August 8, 2015

Oops! Rookie Mistakes on the Job

rookie mistakes at work

No matter what industry you work in, being the new person is rough. There’s so much to learn, from software to jargon to office politics—even where they keep the notepads.

Of course you’re gonna make mistakes. But you’re not alone.

Below, lynda.com Business authors and staff members share their own embarrassing stories from when they were noobs at work. Read about their bonehead moves, the fallout from them and, most importantly, what they learned as a result.

We hope you’ll learn how not to behave in your first days, weeks, or months at a new job—or at least get a good chuckle.

By Starshine Roshell | Sunday, August 2, 2015

Reclaim an Extra Hour a Day — Every Day

extra hour a day

“If only there were another hour in the day …”

We’ve all said it. Now our Productivity experts show you exactly where to find that extra hour a day—60 satisfying minutes that will put some breathing room back into your workday, taking it from utter madness to totally manageable.

By Starshine Roshell | Thursday, July 9, 2015

Awful Bosses: Tales from the Trenches


You think your boss is bad?

We asked lynda.com authors to share stories of the worst bosses they ever had, and they gave us some doozies—anonymously, of course!

Look, nobody’s perfect and every manager makes mistakes from time to time. But if your supervisor is doing this stuff, you need help.

The strain of working under a lousy manager can actually damage your long-term professional potential. Watch our short course Dealing with a Difficult Boss for tips on how to cope.

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