John McWade presents a biweekly series that touches on all areas of design, helping designers new and old sharpen their skills and create more powerful work.
- Design (150)
- Design Skills
- Illustration (39)
- Projects (33)
- Typography (28)
- Page Layout (27)
- Drawing (21)
- Color (18)
- Design Techniques (18)
- Logo Design (18)
- Print Design (15)
- Design Business (13)
- Business (12)
- Print Production (10)
- Design Foundations (6)
- Freelancing (6)
- Business Skills (5)
- Infographics (4)
- Digital Painting (3)
- Marketing (3)
- Presentations (3)
- Advertising (2)
- CAD (2)
- Communication (2)
- Creativity (2)
- Documentaries (2)
- Product Design (2)
- Audio + Music (1)
- Big Data (1)
- Branding (1)
- Business Intelligence (1)
- Cloud Computing (1)
- Collaboration (1)
- Creative Inspirations (1)
- Data Analysis (1)
- Databases (1)
- Developer (1)
- Digital Publishing (1)
- Ebooks (1)
- Education + Elearning (1)
- Elearning (1)
- Enterprise Content Management (1)
- Higher Education (1)
- Instructional Design (1)
- IT (1)
- Project Management (1)
- Adobe (59)
- Illustrator (42)
- InDesign (28)
- Photoshop (14)
- Acrobat (4)
- Apple (1)
- Autodesk (1)
- Concepts (1)
- Digital Publishing Suite (1)
- Draw (1)
- Keynote (1)
- Microsoft (1)
- PowerPoint (1)
- SketchBook Pro (1)
- TopHatch (1)
- Wacom (1)
A series exploring over 50 core design concepts, from the 80/20 rule to storytelling, all based on Will Lidwell's landmark design books, Universal Principles of Design.
Get an introduction to data science designed for people who aren't planning on being full-time data scientists. Learn the basics of gathering and analyzing big data.
Get an introduction to print production. Understand the life cycle of a print job, observe printing presses in action, learn to choose the right paper and inks, and get an overview of the design process in Illustrator, Photoshop, and InDesign.
Learn graphic design, one concept at a time, with designer John McWade. Here John introduces the basic rules for achieving a balanced, professional, and attractive layout.
Learn how to use prototyping throughout the design process: to generate ideas, validate concepts, or explore technologies. Randall Elliott of frog shows how to transform good ideas into interactive user experiences.
Grow your design business. Get tips from Rule29 founder Justin Ahrens on determining what you do best, identifying areas for growth, promoting your business, and building your team.
Interested in taking the next step in your graphic design career? Learn what it takes to be an effective art director.
Learn the core skill areas (color, typography, and layout) and core tools (Photoshop, InDesign, and Illustrator) used in graphic design. Find out what designers do and what you'll need to learn to start a graphic design career.
Take your logo designs to the next level. Learn techniques for creating vector-based logos that display beautifully in any format.
Study to become an Adobe Certified Associate. ACA certification is a gateway to a career in digital design, and lifelong mastery of Illustrator.
There are no shortcuts for professional graphic design. This course helps clients and designers understand the value of graphic design and have more successful partnerships.
Explore the basics of two-point perspective drawing, including asymmetrical and symmetrical perspectives, and learn to draw interior and exterior scenes more accurately.
Learn fast and easy techniques for designing more striking, easy to read, and versatile covers for books, magazines, brochures, and more.
Explore the typography options, features, and preferences of Adobe InDesign, in this exploration of macro typography. Learn about text flow, alignment, spacing, styles, and more.
Explore the typography options, type-related features, and type-specific preferences of Adobe InDesign.
Learn how to create professional graphic design presentation materials like boards and mockups for logos, print ads, and brochures.
Learn the secrets of detecting logo trends to improve your logo designs. Bill Gardner evaluates over two-hundred logos, demonstrating how to train your eye to spot the nuances in logo trends so you can adapt and elevate your work, ensuring you produce fresh, original, and relevant designs.
Learn the "Design 101" rules for achieving a balanced, professional, attractive, and compelling presentation in PowerPoint or Keynote.
Meet Concepts, the iPad app for sketching and design. Learn how to use its Freehand and Precision drawing modes and intuitive illustration toolset.
Learn how to create custom vector brushes and paint with vectors in Adobe Illustrator. Graphic designer Von Glitschka covers transforming hand-painted brush strokes into digital brushes and compiling strokes and shapes to achieve the authentic look of paint.
Learn how to promote your design business. Discover the various ways to use self-promotion, both analog and digital, to stand out in today's competitive marketplace.
Learn about the practical application of color theory: how to create color palettes, manipulate colors in Adobe tools like Photoshop and Illustrator, and paint for learning and for fun.
Learn the foundations of figure drawing: techniques for bringing the human form to life on paper. This introductory drawing class shows how to capture gesture and motion, work with live models, and understand human anatomy.
Learn how design thinking can lead to better designs and business solutions. Discover new strategies for ideation and problem solving, such as journey mapping, concepting, and prototyping.
Learn how to draw comic book characters—villains and superheroes alike—in these simple drawing tutorials from Ben Bishop.
Visualize ideas for small-scale and mass production with just a pen and paper. Learn sketching basics such as how to quickly generate shapes and forms, using planes, various projection methods, line weights, and shade and shadow to bring product designs to life.
Kristin Ellison talks to Nathan Shedroff about the ways he's helping designers merge the qualitative and quantitative to better understand customers and pitch ideas to company leaders.
This 5-day drawing challenge is about finding drawing inspiration with unconventional tools and techniques.
Join professional illustrative designer Von Glitschka as he shares his experience on how to research, sketch, build, and present vector graphics.
Create your own 3D printed logo for signage or swag with the built-in features in Photoshop CC.
Take this 5-day challenge to exercise your imagination and find new tools and inspiration to diversify your art. Share your work with the hashtag #5DayDraw.
Learn about the future of typography in transmedia and mediatecture, which is changing the way designers develop and apply type to solve design challenges.
Learn how to design a simple, elegant logo—even if you've never designed one before—with these tips and tricks from Before & After creator John McWade.
Create engaging and successful infographics that will stand out from the crowd.
A 5-day drawing challenge designed for artists and nonartists who want to improve their communication skills and flex their creative muscles.
Tackle your monsters—one limb at a time. This monster drawing workshop teaches those who are new to drawing how to drop their inhibitions and let creativity take over.
Learn about the history of the Arts and Crafts movement, including leading designers such as William Morris and Gustav Stickley, and its influences on contemporary design.
Learn about the design and delivery process for a brand identity project.
Learn to set text perfectly, adjusting letterforms so they are balanced and beautiful, with these tips from lynda.com's Before & After guru John McWade.
Learn how to design an illustrated book, like a cookbook, children's book, or art book, with Illustrator, Photoshop, and InDesign.
Learn how to create a letterhead system, complete with envelope and stationery templates, to extend branding from business card to mailbox.
John McWade walks us through the identity redesign for a small frame shop, reviewing the "before" and reframing the "after."
Comic book illustrator and video game artist Daniel Lieske shares the tricks of the trade in this Photoshop training course, designed specifically for artists who want to transition their skills to a digital canvas.
Learn three analog techniques for creating textured typography: hand-cut type, transfer-textured type, and type with a chalky or hand-drawn look.
Learn how to quickly capture the atmosphere and mood of a landscape like an artist, and take the next step from sketching at home to sketching outside.
Learn why grids are so important and how to use them to create strong and consistent designs.
Learn to think about composition in terms of the visual interest and implied story by watching artist Mary Jane Begin create a brand-new comp from scratch.
The definitive course on creative folding for marketing, direct mail, and special events from the world's leading expert on folded formats.
Take this 5-day challenge to exercise your imagination and draw a few alternate takes on reality. Share your work with the hashtag #5daydraw.
“I really get a lot of value from my monthly subscription. You make me feel like my subscription is the best $25-a-month I spend in my budget.” —Don M.
more from our members »