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Social Media Marketing  
73 courses · 1,930 video tutorials
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  • view course page for Facebook for Creative Pros

  • view course page for Marketing on Facebook: Managing a Company Page

  • view course page for Marketing on LinkedIn

    Marketing on LinkedIn

    with Michaela Alexis

    Learn how to market your solo business, SMB, or medium-sized business on LinkedIn. This course shows you how to build a wow-worthy profile, network like a pro, and more.

    57m 8s
    Beginner
     
    Viewers:

  • view course page for Social Media Marketing Trends

    Explore the top social media marketing trends that matter for business, including the growth of influencer marketing, social shopping, dynamic ads, and embracing TikTok.

    1h 30m
    Intermediate
     
    Viewers:

  • view course page for Social Media Monitoring: Strategies and Skills

    Incorporate social media monitoring into your organization's marketing strategy. Explore tools and strategies for finding, responding to, and participating in online conversations.

    37m 28s
    Intermediate
     
    Viewers:

  • view course page for Marketing on Instagram

    Marketing on Instagram

    with Anson Alexander

    Learn how to market your product or service on Instagram. Explore features and strategies that can help you boost your sales and online presence using the popular social platform.

    1h 50m
    Beginner
     
    Viewers:

  • view course page for Create Powerful Presentations with Apple Keynote

    Go beyond the basics of Keynote to create impactful and engaging presentations. Learn about the power of storytelling and how to best incorporate visuals that support your message.

    1h 6m
    Intermediate
     
    Viewers:

  • view course page for Advertising on Instagram

    Advertising on Instagram

    with Anson Alexander

    Join marketing expert Anson Alexander as he covers the basics of creating, running, measuring, and tracking ads on Instagram.

    1h 11m
    Intermediate
     
    Viewers:

  • view course page for Marketing Tools: Digital Marketing

    Learn about top digital marketing tools and why choosing the right tool or service is so important.

    1h 45m
    Beginner
     
    Viewers:

  • view course page for Creating and Managing a YouTube Channel

  • view course page for Marketing Foundations: Consumer Behavior

    Great marketers know how their customers think and act. Learn to track and understand consumer behavior so you can develop better marketing plans.

    41m 56s
    Beginner
     
    Viewers:

  • view course page for Color Trends

    Color Trends

    with Nicte Cuevas

    Embrace the power of the universal language: color. Learn how to use the 2020 Pantone color of the year—Classic Blue—and other color trends in your designs.

    20m 7s
    Intermediate
     
    Viewers:

  • view course page for Social Media Marketing: Strategy and Optimization

    Learn how to optimize your social media marketing mix and refresh your strategy for Facebook, Instagram, LinkedIn, TikTok, and other popular platforms.

    54m 57s
    Intermediate
     
    Viewers:

  • view course page for SEO for Social Media

    SEO for Social Media

    with Gabe Villamizar

    Boost the reach and engagement of your social media posts. Learn how to incorporate the best practices of SEO in your social media marketing efforts.

    39m 51s
    Intermediate
     
    Viewers:

  • view course page for Advertising on Twitter

    Advertising on Twitter

    with Megan Adams

    Learn how to advertise your products and services on Twitter. Find out how to create campaigns, target audiences, define your budget, and schedule and manage tweets.

    1h 27m
    Beginner
     
    Viewers:

  • view course page for Social Media for Video Pros

    Social Media for Video Pros

    with Richard Harrington

    Learn how to use social media to its full potential. Boost your reach and reputation as a filmmaker, vlogger, or video professional.

    1h 47m
    Intermediate
     
    Viewers:

  • view course page for Marketing Foundations

    Learn the foundational elements of any successful marketing endeavor. Find out how to develop, implement, and measure an effective marketing strategy.

    49m 0s
    Beginner
     
    Viewers:

  • view course page for Marketing and Monetizing on YouTube

    Learn how to start a YouTube channel that generates money for your brand. Discover strategies for optimizing your channel, gaining followers, and monetizing videos.

    2h 5m
    Beginner
     
    Viewers:

  • view course page for Advertising on Facebook

    Advertising on Facebook

    with Megan Adams

    Amplify your reach with Facebook advertising. Learn how to create and manage Facebook ads campaigns that grow your business and boost your brand.

    1h 37m
    Beginner
     
    Viewers:

  • view course page for Marketing Tools: Social Media

    Explore which social media apps, platforms, and tools are best-suited for your small to medium-size business.

    35m 29s
    Beginner
     
    Viewers:

  • view course page for Building a Creative Online Community

  • view course page for Marketing on LinkedIn: The Sophisticated Marketer's Guide

  • view course page for Social Media Video for Business and Marketing

    Get a thorough introduction to the role of video in social media marketing campaigns, as well as how to best leverage video in your overall content strategy.

    1h 2m
    Beginner
     
    Viewers:

  • view course page for Advertising on YouTube

    Advertising on YouTube

    with Anson Alexander

    Learn how to use YouTube for advertising. Get tips for creating engaging videos, building effective ad campaigns, targeting specific audiences, and more.

    1h 9m
    Intermediate
     
    Viewers:

  • view course page for Creating Social Content with Adobe Animate CC

    Learn how to use Adobe Animate to create unique rich media that you can easily repurpose and share across different social networking platforms.

    1h 31m
    Beginner
     
    Viewers:

  • view course page for Social Media Marketing Tips

    Help your business make the most of social media. Get tips for marketing and growing your personal brand on top social media platforms, including LinkedIn, Facebook, and Twitter.

    57m 54s
    Beginner
     
    Viewers:

  • view course page for Getting the Most out of Video on Facebook

    Build your audience, your brand, and your business by posting videos to Facebook. Learn how to upload and optimize video, including live and 360˚ video.

    2h 20m
    Beginner
     
    Viewers:

  • view course page for Repurposing Video Content for Different Social Media Platforms

  • view course page for Lead Generation Foundations

    Grow your business with lead generation. Learn a proven lead-gen strategy for attracting prospects and converting them to leads and loyal customers who advocate for your brand.

    1h 20m
    Beginner
     
    Viewers:

  • view course page for Personal Branding on Social Media

    Personal Branding on Social Media

    with Jennifer W. Jessie

    Learn how to build and manage an authentic, compelling personal brand on social media. Get tips for delivering content, tracking your progress, developing partnerships, and more.

    37m 55s
    Beginner
     
    Viewers:

  • view course page for Marketing Ethics

    Marketing Ethics

    with Deirdre Breakenridge

    Make sure your marketing organization conducts itself in an ethical way. Learn how to implement and reinforce ethical marketing practices that protect your company and customers.

    52m 4s
    Beginner
     
    Viewers:

  • view course page for Marketing on Pinterest

    Marketing on Pinterest

    with Megan Adams

    Learn how to engage with the millions of Pinterest users out there who use the social media platform to share their creative passions. Discover how to reach your target audience.

    2h 38m
    Intermediate
     
    Viewers:

  • view course page for Improve SEO for Your Website

    Learn SEO strategies that can help you boost traffic to your website. Get tips for using key SEO tools, building authority, creating a content marketing strategy, and more.

    1h 10m
    Intermediate
     
    Viewers:

  • view course page for Building Online Communities

    Discover how to build an online community for your business. Get tips for engaging loyal customers and fans on social media and building active, vibrant groups.

    38m 4s
    Intermediate
     
    Viewers:

  • view course page for Marketing Tools: Digital Marketing (2019)

  • view course page for Social Media for Leadership

    Social Media for Leadership

    with Brian Honigman

    Unlock the power of social media to direct your company's growth and build a strong personal brand as an executive at the same time.

    56m 19s
    Beginner
     
    Viewers:

  • view course page for OMCA™ Certification for Online Marketing Associate Test Prep

  • view course page for Marketing on Facebook: Managing a Company Page

    Learn how to manage a company page on Facebook. Leverage the newest techniques for driving more engagement and achieving better performance.

    1h 17m
    Intermediate
     
    Viewers:

  • view course page for Managing Brand Reputation

    Improve the success of your business by learning how to manage your brand's reputation online. Find out how to be proactive with brand management and attentive to customer signals.

    27m 30s
    Beginner
     
    Viewers:

  • view course page for Learning Adobe Spark Post

    Learning Adobe Spark Post

    with Nicte Cuevas

    Learn how to create consistent, visually appealing social media posts using Spark Post, the easy-to-use graphic design software from Adobe.

    1h 38m
    Intermediate
     
    Viewers:

  • view course page for Marketing Your Event

    Marketing Your Event

    with Luan Wise

    Learn how to market and promote your next event.

    30m 32s
    Beginner
     
    Viewers:

  • view course page for Social Selling with LinkedIn

    Social Selling with LinkedIn

    with Gabe Villamizar

    Learn how to use LinkedIn for social selling. Connect with your target market, engage with prospects, and develop relationships with buyers.

    28m 25s
    Beginner
     
    Viewers:

  • view course page for Creating an Online Video Ad: 2 Editing, Uploading, and Marketing

  • view course page for Small Business Photography for Non-Photographers

  • view course page for Creating an Online Video Ad: 1 Writing, Production, and Shooting

  • view course page for Corporate Video

    Corporate Video

    with Richard Harrington

    Get tips to improve the quality and efficiency of your corporate video productions. Learn to record professional interviews, presentations, and training videos.

    14h 30m
    Intermediate
     
    Viewers:

  • view course page for Machine Learning for Marketing: Essential Training

  • view course page for Social Media Marketing with Facebook and Twitter

  • view course page for Facebook for Creative Pros (2018)

    Facebook for Creative Pros (2018)

    with Richard Harrington

    Learn how Facebook can help you succeed. Discover how to increase brand visibility and leverage key features to communicate and advertise your photography, design, or videos.

    3h 45m
    Intermediate
     
    Viewers:

  • view course page for LinkedIn Video Marketing for Personal and Brand Pages

“Your training goes way more in-depth than most classes at my school, and you can pause and rewind it if you don't follow it the first time.” —Jared L.
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