This course empowers you to craft, implement, measure, and optimize a winning social media marketing strategy. Learn how to promote brands, increase sales, engage customers, and drive site traffic using Facebook and Twitter.
- Facebook (9)
- LinkedIn (9)
- Twitter (8)
- Google (3)
- Pinterest (3)
- Flickr (2)
- Google+ (2)
- Yahoo! (2)
- Facebook Messenger (1)
- HootSuite (1)
- IFTTT (1)
- Instagram (1)
- Lead Accelerator (1)
- Snapchat (1)
- TweetDeck (1)
- Twitteriffic (1)
- Vine (1)
- YouTube (1)
- Social Networks
- Business (25)
- Marketing (14)
- Social Media Marketing (13)
- Small Business Marketing (6)
- Audio + Music (5)
- Music Business (5)
- Online Marketing (5)
- Enterprise Marketing (4)
- Photography (4)
- Sharing Photos (4)
- Career Development (3)
- Content Marketing (3)
- Lead Generation (3)
- Social Media Advertising (3)
- B2C Marketing (2)
- Productivity (2)
- Advertising (1)
- Branding (1)
- Business Skills (1)
- Computer Skills (Mac) (1)
- Computer Skills (Windows) (1)
- Customer Experience (1)
- Leadership (1)
- Mobile Marketing (1)
- Productivity and Cloud Apps (1)
- SEO (1)
Learn how to join Instagram, use Instagram filters, post photos, and build a community of followers and fellow photo lovers.
Learn how to find leads, build out your social sales strategy, and make more successful connections with LinkedIn Sales Navigator.
Get your message in front of the right people at exactly the right time with LinkedIn Sponsored Content. Learn how to create new campaigns, target your message, set your budget, and run reports.
Get a guided tour of the popular photo-sharing site Flickr, from posting and organizing photos and videos to participating in the Flickr community through contacts, comments, and groups.
LinkedIn helps veterans take the next step in their careers. Learn how to use LinkedIn to grow your network, learn new skills, and find job opportunities.
Customer reviews drive business. Learn the secrets to getting more positive customer reviews on Yelp, Google, and Facebook.
Personal branding expert Karen Leland shows you the top tips for personal branding on social media, including LinkedIn and Facebook.
Serve the most relevant ads to the right audience and generate more leads, more quickly, with LinkedIn Lead Accelerator.
Learn how to manage customer comments in any online community: Twitter, Facebook, blogs, and websites.
Learn about social media for nonprofits. Discover the best free and paid marketing strategies for promoting nonprofits on social media, including Facebook and Twitter.
Learn how to advertise on Twitter. Use Twitter ads to gain followers, drive traffic to a webpage, collect leads, promote a product or service, and more.
Learn how to use the LinkedIn mobile app to connect to opportunity on the go.
Learn how to build your online community with these small business marketing strategies centered on social media, content marketing, and branding.
Learn how to tweet! Discover the ins and outs of Twitter, the micoblogging platform that is taking over the planet 140 characters at a time.
Get started using Instagram to market your business. Learn how to choose photos, filters, and hashtags and integrate Instagram with your website or blog.
Evangelist, author, and speaker Guy Kawasaki shares his thoughts on a variety of topics centered on entrepreneurship, including focusing your pitch and prototypes, predicting new markets, and capitalizing on social media.
Learn how to find a job and connect with other people in your industry with LinkedIn.
Learn how to start sharing your own short videos on Vine, the thriving new social media platform.
Learn how to set up and use Snapchat, the popular and supposedly confidential video-messaging platform.
Learn about the pros, cons, pricing plans, and features of the top ten social media management tools, a group that includes Buffer, HootSuite, TweetDeck, and BuzzSumo.
Learn about the privacy issues facing users of Facebook Messenger, and how to adjust the privacy settings in the iOS and Android versions of the app.
Learn how to enhance your LinkedIn profile for social selling and develop an efficient routine for social media monitoring and engagement with customers and prospects.
Organize your life across digital platforms. Connect devices, apps, and services; automate tasks; and web-enable lights, appliances, and even wearable tech with IFTTT—the free "if this, then that" web platform.
Learn music-marketing strategies to promoting your band, your music, and your gigs on Pinterest.
Get a music industry insider's tips to marketing your music and growing your fan base in Google+.
Learn how to promote your music and create an authentic relationship with your fans by communicating with them directly on Twitter.
Learn to create your own YouTube channel, tailor it to fit your musical brand, and make your videos more search engine friendly and shareable on networks like Facebook and Twitter.
Set up a Facebook page separate from your personal one, promote your albums and gigs, and grow your fan base online.
Explore the basics of Flickr, from posting, organizing, and editing photos to participating in the Flickr community.
Illustrates the basics of setting up a Pinterest account and aggregating inspiration from around the web.
Increase brand visibility and take advantage of the free features in Facebook to communicate and advertise your photography or videos.
Shows how to use social media to its full potential and leverage the unique benefits it offers photographers and filmmakers.
“There are quite a few things that make lynda.com the best online learning platform. One of the greatest is that you guys listen and respond to your audience and I can’t thank you enough for doing so.” —Nathan
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