Join Ian Lurie for an in-depth discussion in this video Next steps, part of SEO: Videos.
- [Ian] It's time to put all this learning to work.…Keep in mind that while there's a long list…of little things, two major principles drive video SEO.…Video search engines seek relevant content,…and video search engines reward engagement…with that content.…Everything you do, from choosing topics, to writing titles,…to creating video should focus on those two principles.…No matter how much algorithms change,…no matter how many secret SEO recipes…people try to sell you,…understand that video SEO is always driven…by engagement and relevance.…
The next step, start creating and optimizing.…Read, study, and research.…But most important, publish.…Video SEO is a ranking opportunity…and a great way to gain search visibility.…If you have any questions about video SEO…or digital marketing, you can reach me, Ian Lurie,…on Twitter @portentint.…Good luck,…and may there be many high rankings in your future.…
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- List the two factors search engines consider when generating a score.
- Determine the appropriate video hosting service for your content.
- Recall the best practices for dealing with negative comments.
- Identify the appropriate way to adjust the timing in a transcript.
- Name the primary benefit of creating an XML site map for each video page on your own site.
- Apply information gathered from video analytics to increase your mobile audience.