From the course: Learning YouTube Analytics

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Audience demographics: Age

Audience demographics: Age - YouTube Tutorial

From the course: Learning YouTube Analytics

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Audience demographics: Age

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- [Instructor] Back in my day, all the YouTube videos were just cats and babies, and we had to wait for them to load. Okay grandma, but she's got a point. Just like knowing your audience's gender, knowing their age can help you better connect and communicate with them. From your audience's dashboard, scroll down and find the age section. From there, click on the see more button. Here, once again, YouTube displays the data only in a bar chart form for the past 28 days. You can see that my audience's age is mostly between 25 to 34 years old. To get a bigger picture of my audience, I'm going to change the date range to all of 2019. And I can see that my audience has stayed pretty consistent throughout the whole year. This can be good news if your current age range is the target audience you're looking for. Also if you're looking to generate a good amount of ad revenue, this is actually a good place to be in, as advertisers…

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