Employ good people to improve customer service

- Have you ever been served by somebody at a business…that totally influences how you perceive that business?…My guess is that you probably have.…One of the most important factors in getting good reviews…is employing good people…as well as having good products and services.…It doesn't matter how good you are as an owner…if your customer-facing staff give rubbish service.…When you employ people who have the right attitude…they are self employed in their minds.…And they will serve the best.…In the 1980's in the UK,…it used to be a joke about our customer service,…and Basil Fawlty, from the comedy show Fawlty Towers,…even once said:…As if it's such a rarity.…

But it's not the 1980's anymore.…And the web has increased transparency.…And reviews and ratings…are one way of reflecting people's experience.…We need to help our staff to give their absolute best.…Why?…Well:…We know this.…People will tell their friends…when they have a good experience.…And also when they don't.…

So in a way,…forget about reviews and think customer service,…