Join Morten Rand-Hendriksen for an in-depth discussion in this video A preview of the final site, part of WordPress DIY: Small Business Website.
- Before we dive in headfirst, I thought I'd give you a quick preview of what we'd be working towards. In this course, I'll be building an example website for a small business called Leaf & Mortar Landscape Design and Architecture. The company wants to expand its customer base and get a better foothold in the local community, and they're building a website to make that happen. Leaf & Mortar is a typical small business with a focused list of services and dedicated and knowledgeable staff, and they want the website to showcase both their skills and help support the community through knowledge sharing.
And of course, most importantly, they want the website to help them bring in more business. To achieve all this, we're going to build a site tailor made for a small business. Because visitors are likely to come to the front page of this type of site, we're going to use a free theme that allows us to build a customized front page that showcases key services and helps tell the story of the company and display current promotions. We'll also use the website to generate leads and bring in new business by building an attractive contact page complete with a contact form and a map to the business location, as well as an online booking calendar where new customers can book their first consultation.
On the promotional side, we'll use a blog to publish promotions, DIY gardening articles, and client showcases to show off the type and quality of work the business offers. And finally, no small business site is complete without a full list of services and detailed views of each of those services and what the company has to offer, as well as an about page introducing clients and partners to the company history and the staff they'll likely be working with. This example project was created to showcase some common features you'd expect to see on a small business website, and as we move forward in the course, I want you to use your own content and customize what you learn to fit with your own small business.
Once you're done, you can use this website as your starting point and expand the project further. If you want to familiarize yourself with the final site that I'm building before continuing, you can visit this site at business.wpdiy.net/wp When you're ready, let's start at the very beginning and build a great WordPress DIY small business website.
Find more courses in this series in our WordPress DIY playlist.
- Establishing the goals for the site
- Making a content inventory
- Adding a custom menu
- Choosing a theme and plugins
- Customizing the front page
- Adding promotions
- Setting up a contact form, calendar, and social media buttons
- Securing your site and managing spam