- Once you get your SSL intstalled,…you still need to force users to use SSL…and prevent them from using regular HTTP…when they're on a page where they share sensitive data.…If you're a technical person,…one way of doing this,…is by opening up your .htaccess file…and making a few adjustments.…A much easier way is to let your eCommerce platform…handle it for you.…There are also WordPress plugins…you can install on your site…to secure traffic.…On my Hplus Sport's page,…if I go to my Cart and select Checkout,…you can see a lock in the address bar…while the page is loading.…
If I click into the bar,…you will see https before the domain name.…Over on the WordPress admin Dashboard,…in the WooCommerce settings,…under Checkout,…I have selected Force secure checkout.…This is not selected by default,…but is required because I'm using Stripe.…Most eCommerce platforms let you secure the checkout,…but they might not let you secure other pages.…If a user has to log in to view a page,…they should be protected.…A really handy plugin to do this in WordPress…
Author
Released
7/23/2015To start, you need to understand the market for your product or service so you can build your website around it. So Patrick Rauland kicks off with some key questions that will help you define your audience and organize your products. He'll then help you set up a payment gateway with PayPal or Stripe, ship orders, collect taxes, and secure sensitive data. And if you weren't convinced already, Patrick reviews the benefits of WordPress ecommerce tools as well as a selection of third-party tools that integrate beautifully with WordPress. Plus, get bonus tips on marketing your new website: attracting and retaining customers and increasing the value of the average order.
- Defining your audience
- Organizing your products
- Marketing your WordPress site
- Increasing average order value
- Getting paid
- Checking out with PayPal or Stripe
- Managing and shipping orders
- Collecting tax
- Protecting sensitive data
- Using WordPress or third-party platforms for ecommerce
Skill Level Beginner
Duration
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Introduction
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Welcome39s
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1. Understanding Your Market
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Choosing a product to sell4m 51s
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Defining your audience3m 44s
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Organizing your products3m 57s
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2. Marketing Your Site
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3. Selling Products
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Getting paid3m 1s
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Examining your needs3m 30s
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Checking out with PayPal1m 57s
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Checking out with Stripe1m 22s
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4. Shipping, Orders, and Taxes
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Calculating shipping costs3m 25s
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Managing orders2m 57s
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Understanding taxes2m 59s
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5. Securing Your Site
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Protecting sensitive data2m 33s
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6. Using WordPress for Ecommerce
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7. Testing and Optimization
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Testing your site2m 24s
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Optimizing your site2m 50s
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Conclusion
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Next steps35s
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Video: Protecting sensitive data