Increasing your average order value

Just as effective as getting people to come back…to your site is to get them to order more per visit.…There are a number of way to do this,…some of which are one-time efforts…and some require ongoing work.…The first option is to have a premium…version of your products.…Offering your goods in a more expensive…material or finish can open the doors…to customers you would otherwise miss.…If similar products already exist it can be…hard to charge a premium for your products.…Yoga mats typically sell for $20-$60,…so if you priced yours at 200,…it would be pretty hard to sell.…

That's where some creativity with packaging…or marketing comes into play.…Instead of just selling a yoga mat for $200,…what if instead you sold a bundle…with items that add value to the yoga mat.…You could sell a cleaner specifically…designed for that material.…You could include a bag that has a matching design…and holds the mat perfectly,…with a pouch for the cleaning agent.…For some people this can add a lot of value.…They may have had problems with…