From the course: Technical WordPress SEO

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HTTP vs. HTTPS

HTTP vs. HTTPS

- [Narrator] It's really important that your site makes the move to HTTPS if you haven't done it already. Google is determined to make HTTPS the standard across the web and it provides a very secure experience for your visitors. Let's take a closer look at HTTP and HTTPS. HTTP stands for hypertext transfer protocol and it's designed to let two different systems communicate. This means that your web browser can communicate with a web server to deliver a website. The protocol defines how all of that information should be formatted and transmitted. Now, HTTP was designed to transfer all of that information openly in plain text. It's essentially a postcard. Your message is visible to anyone who handles that postcard or anyone who finds a way to take a look at that postcard before it arrives at the destination. If you want something to be secure, you need to hide the contents, and that's where the S comes from. It means secure.…

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