Are the people you find right for you?

- Once you've identified someone as a potential employee … of your company, or a valuable freelance resource, … how do you figure out if they are really right for you? … Someone that is newer to UX may not have a UX brand yet. … But someone who is coming to you who has experience, … whether an employee or a contractor, … should be self-branded as a UX professional. … First off, does their LinkedIn profile … and their resume articulate a solid set of UX experiences? … And do those experiences tell the story of a UX professional … who does UX activities within the design, research, … and strategy framework? … And without too much time away from UX in the narrative. … If you Google that person, you should ideally … be able to see a UX brand. … Preferably with evidence that they've been associated … with UX activities, have some semblance … of UX represented on social media. … And perhaps have blogged about UX or even spoken at events. … That's not to say that someone who doesn't have a brand …