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What are personas used for?

What are personas used for?: UX Insights Weekly
What are personas used for?: UX Insights Weekly

Personas describe the types of users of your product. Although they are sometimes called "fake people," their attributes, goals, beliefs, and concerns summarize the behaviors of groups of your users. Learn how talking about personas rather than generic "users" can bring focus to your product development process.

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Skill Level Beginner
3h 7m
Duration
19,569
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Skills covered in this course
Web User Experience

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