What are design comps?

- [Instructor] If you hang around a product development team … long enough, you'll undoubtedly hear the term design comp … being used to describe pictures of the interface. … The term comp is short for comprehensive … or sometimes composition layout. … Back when everything was done manually, … designers would go through four main stages … of an illustration, like a poster or advertisement. … First, the designer would sketch out several ideas … then choose one to take the next stage, layout. … The layout would show how each part of the image … would fit on the page. … The comp would tidy up the layout … and use stock images and clean text … rather than sketches for the components on the page. … The comp would be used to get agreement … from everyone involved … before the designer created the finished design. … Nowadays, in interface design, … we follow a similar pattern. … We move from sketches to wire frames to comps to code. … Comps are higher fidelity than wire frames. … They're visual representations …