From the course: No-Code Web Design

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Three tips for effective social media

Three tips for effective social media

From the course: No-Code Web Design

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Three tips for effective social media

- [Instructor] Social media is growing like a weed. Every time you turn around, there's another social media platform that people are using. Which social media channel should you be using for your work? What should you say? Well, like a lot of things, it depends. First of all, you got to be selective. Your target audience is probably clustered around one or two social media channels primarily. If you're a giant company with a marketing staff, you can afford to be on lots of social media platforms, but for most of us, when you're managing social media in a very part-time manner, you just can't sign up for a dozen platforms. It's going to be totally ineffective, and you're going to drive yourself crazy with all of the work. If you Google for social media demographics in 2019, you'll find a bunch of statistics about who is using which social media platforms. Choose one or two platforms that are good for your business or non-profit. Generally speaking, you can reach a lot of consumers on…

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