How we process information


show more How we process information provides you with in-depth training on Web. Taught by Morten Rand-Hendriksen as part of the Foundations of UX: Logic and Content show less
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How we process information

Now that we know that computers process information through a strict adherence to logic principles, it's time to look at humans. Because as we've already seen, humans are not logical creatures. In the very beginning of this course, I used the example of a tree. I asked you to draw one and showed you examples of other trees that other people have drawn. Now I can take a closer look at what actually happens when I say a word like tree. From the perspective of the communicator, the following happens. First, I have the thought, what I imagine and what I want to communicate to you.

Next, I figure out what this is by, identifying the referent definition of that idea. In our case, the definition is a woody perennial plant that normally has a single trunk, grows to a considerable height, and bears lateral branches. Once I have the referent, I pick a symbol or word to represent the referent and the thought, in our case, tree. Now let's see the same process from the recipient's perspective. First...

How we process information
Video duration: 4m 15s 1h 45m Beginner

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How we process information provides you with in-depth training on Web. Taught by Morten Rand-Hendriksen as part of the Foundations of UX: Logic and Content

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Web
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