From the course: Ecommerce: Scoping Projects
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Present the proposal
- I'm often surprised how much time a company will spend researching and writing a proposal and then not spend any time practicing the presentation of that proposal. It's like writing the best resume of all time and showing up at the job interview in ripped jeans. Sometimes, I recommend sending the document to the client ahead of time. Particularly, if there are a lot of special requests. That way, they can let you know if they have any technical questions ahead of time. The goal, going through the discovery process, paid or not, is to find out the client's needs and create a project to solve them. When you're presenting your proposal, you want to walk the client through it step by step. They'll likely have questions for you about your goals, methodology, and also your costs. It's your job to explain all of these in a convincing way. So first thing's first, be comfortable with your material, that's the best way to appear confident. If I ask you right now to talk for 15 minutes about…
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