From the course: Web Career Clinic

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Interview: Sara Wachter-Boettcher

Interview: Sara Wachter-Boettcher

From the course: Web Career Clinic

Interview: Sara Wachter-Boettcher

- [Lauren] Hi, I'm Lauren Bacon and welcome to this week's edition of Web Career Clinic where I explore how to build a career you love making good stuff on the web. My guest today is Sara Wachter-Boettcher. Sara runs a content strategy consultancy and her clients include The Bill and Melinda Gates foundation, Home Depot, Truck Bicycle and Harvard University. She's the author of "Content Everywhere", and her new book is "Deign for Real Life". It's a book about designing with compassion and kindness that she co-authored with Eric Meyer. Sara, welcome to the Web Career Clinic. - Hello, thank you Lauren, nice to be here. - [Lauren] Lets start by talking about "Design for Real Life", which I have right here sitting next to me, I've been reading it compulsively. It's an unusual book in some ways. In that, it's a professional book, it's a business oriented book but it talks a lot about emotions. And of course designers and UX and content folks often talk about emotions but we're usually…

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