Join Laurie Burruss for an in-depth discussion in this video Effective informational design, part of Web Site Planning and Wireframing: Hands-On Training.
Continuing our discussion of Web design principles, we should take a look at…information hierarchy. It's an important principle and one that's often…overlooked. The way to think about it is WE SEE, THEN WE READ. Web designers…often do 4 or 5 jobs. They design the graphic elements, they create the…interface design, navigation design, interaction design and often are required…to design the information. But it should be done on a hierarchical basis that…makes sense from the most important to the least important, from the general to…the specific.…
When I think about information hierarchy, I just remember this phrase, WE SEE,…THEN WE READ. When we approach a stop sign, long before we approach the stop…sign we see the red hexagonal shape. It isn't until we come up to the actual…sign that we read the word STOP. So that's how we understand what that means…from far away and that's why it works as a sign and keeps us from going through…intersections too fast.…The same principle also works in web design that we usually do what we call…
Download the free support materials here from the Exercise Files tab.
After learning the tools and techniques demonstrated in this course, viewers can continue on to the next course in this series: Creating a CSS Style Guide: Hands-On Training.
- Seeing, scanning, and reading a web page
- Understanding naming conventions
- Creating file structures
- Understanding page hierarchy
- Using Acrobat and Photoshop with wireframes
- Building a professional wireframe from scratch
- Identifying and using web standards in site design
- Usability Testing
Skill Level Beginner
1. How the Internet Works
2. Using Your Browser
Choosing a browser3m 12s
3. Deconstructing a Web Page
4. Learning the Ground Rules
5. Designing for the Internet
A case study4m 57s
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