From the course: Creating an Online Video Ad: 1 Writing, Production, and Shooting
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A brief history of online video
From the course: Creating an Online Video Ad: 1 Writing, Production, and Shooting
A brief history of online video
- [Instructor] The history of online video began in the early 1990's shortly after the worldwide web was born. In 1993, the same year internet searching was made possible, a band by the band of Severe Tire Damage live streamed the first video. In 1995, a major league baseball game was broadcast VIA new technology, but the experience of watching online video still had many hurdles. It really wasn't until the early 2000's where things started to change. No longer did you have to choose between serial video players to watch, broadband speeds were also faster in half of the American homes, which was way better than dial-up. Then comes 2005. While YouTube launched on Valentine's Day, the first video was released on April 23rd by one of its founders. Over the span of just over a year, YouTube would host 65,000 new video uploads with 100,000,000 video views per day. Later in 2006, YouTube was acquired by Google and made an appearance in Time Magazine on the front cover. It reflected the…
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A brief history of online video1m 56s
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Growth of online video ads3m 30s
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Effectiveness of online video advertising5m 7s
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Decide on social media platforms to target6m 36s
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Different types of video ads7m 41s
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Different types of video styles1m 52s
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Key performance indicators3m
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