From the course: Connecting with Your Audience Using Video

Use video to connect with your viewers and build your brand

From the course: Connecting with Your Audience Using Video

Start my 1-month free trial

Use video to connect with your viewers and build your brand

“

- Google says that close to 50% of people look for a video before they buy a product. Whether your goal is to build a community or sell a product or service, you should be on video. Video can be educating and entertaining, but above all it creates trust between you, your audience and community. Everyone wants to be heard, but in such a noisy world we're often not listening to one another. We're communicating, but we're not really connecting. Now, how is that possible when we live in a world that seems infinitely connected? We spend a lot of time interacting online, but we connect with people and businesses when we seek to listen, understand and find shared experiences or commonalities. Video can be the key to connection and understanding. Hi, I'm Jaime Cohen, creator of The Right Words. I'm a speaker, communication coach and advisor. I teach you how to level up your communication skills so that you can connect more deeply during any interaction. In this course you're going to learn about the power of video, and how to use it to connect with your audience, and grow and engage your community. I am very passionate about the use of video, especially on LinkedIn, because video has been a game changer for me. It has led to numerous speaking engagements and invitations to present at summits across the world. But most importantly, LinkedIn has helped me build a community of tens of thousands of incredible individuals and to launch a business I love. This is something I want for you, too. Join me on LinkedIn Learning to learn to use LinkedIn video to reach your personal and professional goals. Let's get started.

Contents