From the course: Video Strategies for High Engagement

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Strategies for posting video to boost engagement

Strategies for posting video to boost engagement

From the course: Video Strategies for High Engagement

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Strategies for posting video to boost engagement

- Do you know how to post video for high engagement? It's important to plan the posting of the video before the video is created. The reason for that is you can include call to actions in your video or involve different individuals, depending on your strategy. I highly recommend brainstorming and strategizing about what end result you want to see. Are you looking to gain leads, generate likes, or increase awareness? What are your goals? Think about this, and then plan your video to post to exceed those goals. Tip number one, ask a question. How can we get people to stop scrolling and pay attention to your video? An eye-catching way to gain the audience's attention is to ask a question instead of making a statement. When posting the video, grab the audience's attention by writing the hook, which is your question above the video. Number two, give to gain. One of the top reasons why people come to LinkedIn is to…

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