From the course: Multi-Platform Video Producing

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Rights and permissions

Rights and permissions

From the course: Multi-Platform Video Producing

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Rights and permissions

- Let's talk about securing rights and permissions for multiple platforms. When you approach a multimedia project, you have to assume that there's a format that you or your boss or your client are gonna want after you finish delivering one or more videos. It's just the way our multimedia world works. So maybe it's a short version of the long-form video that they want for an email campaign, or maybe it's a different version for the Facebook ad campaign, or maybe it's a platform that you and I don't even know about right now. So when you're securing rights as a producer, you really want to be sure that your attorney includes some key phrases to cover you, for now and in the future. The phrases are things like in any and all media, or in perpetuity, in whole or in part. You want them to cover you in case you want to change something or distort a character or make edits, so usually without restriction as to changes or alterations might be a line that your attorney puts into a contract. So…

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