Join Ashley Kennedy for an in-depth discussion in this video Next steps, part of Social Media Video for Business and Marketing.
- Thanks for joining me as we've explored … how to strategically use video … in the world of business and marketing. … Being smart about branding and communication … over social media is important, and with so many … different types of video, it's good to have … a solid understanding of the menu of options. … To learn more about social media video, … feel free to check out some of the courses in our library. … My weekly series, Social Media Video Strategy, … explores many similar topics … and focuses on the beginners experience … as they navigate personal branding and video integration. … And to go deeper in this topic, … there are several learning paths … in our library you may enjoy. … The learning path, Become a Social Media Marketer, … shows you how you can connect with consumers … by implementing smart social marketing strategies. … There's also the Become a Content Marketer learning path, … where you'll learn to inspire consumers to take action … by creating valuable, shareable content. …
Released
8/28/2019- The importance of video in business and marketing
- Strategic phases of the marketing funnel
- Defining the who, where, what, when, and why of social video
- Making your video stand out
- Repurposing video for maximum impact
- Top-of-funnel content: brand anthems, explainers, and more
- Mid-funnel content: BTS videos, product videos, and more
- Bottom-funnel content: how-to videos, vlogs, and more
Share this video
Embed this video
Video: Next steps