Get ready to remove the mystery behind terms you've encountered. If you work in a creative profession, this can enhance your command of the tools you use. Learn what a pixel really is, what color channels are, and what audio frequency is. Discover how color channels, bit depth, and video frame rates work. Find out the difference between codecs and file formats, and how compression is involved. By the end of this course, you'll know how to answer common client questions—like, whether a logo should be supplied in vector or bitmap form, and more.
Note: Motion graphics in this course were provided by Chelsea Parrish: chelseaparrish.com.
- What is a pixel?
- Aspect ratios
- Bit depth
- Alpha and transparency
- Light and color channels
- Color modes: RGB, YUV, CMYK
- Camera depth of field
- Chroma Key and Luma Key
- Blend modes
- Color wheels, vectorscopes, and waveforms
- Video compression and codecs
- Frame rates and timecode
- File formats
- Audio amplitude
- Capturing audio tone as frequency
- Audio timing using the phase
Skill Level Beginner
- My name is Maxim Jago. I'm a Director, Media Technology Trainer, conference speaker, and the author of the Adobe Premier Pro Classroom in a Book. In the countless classes I've taught around the world, I've often been surprised by some of the really fundamental questions that get asked, even often by very experienced, seasoned professionals. Creatives are using really fast-changing fluid technologies to turn ideas into something tangible that can be shared.
And these technologies change so quickly, it can be difficult to stay on top of them. Sometimes I think speaking about media technology is a little bit like pretending to speak a second language better than you do, and I'm starting to recognize that half-confused, half-staring look of people saying yes, when they really should be saying I don't understand what you're describing. Understanding the terms used to describe technology, empowers you. It enables you to have meaningful conversations with your creative collaborators.
And it makes you a stronger leader, because you can nail down exactly what it is that you are wanting. In the over 1,500 tutorials I've produced to date, I've covered these topics again, and again, and again. In this course, I've streamlined the information I provide to give you the absolute bare essentials. Each lesson describes one core topic, one idea that will help you to work professionally. This might be the meaning of the term RGB, or the purpose of a vectorscope.
And these lessons won't give you enough information to become experts on the topics, but it will give you enough to understand the bare essentials, and make more of the other online tutorials, courses, books, and most importantly, the conversations that you'll have every day with fellow creatives. I've put a lot into this course to make it as succinct as possible, while covering enough to help you understand the artistic color palette that you're working with.
I wish you the very best with your creative projects, and hope you'll enjoy learning these topics, and benefit from them in the way I wish I had when I'd been at film school. For more information about my work, check out maximjago.com