From the course: Running a Professional Webinar

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Educating an audience

Educating an audience

- At my core, I'm a teacher. I've taught university, written several books, and have even been a summer camp counselor. And my family is filled with educators from special educators to adults teaching at university. I love to pass on information, but I'm also a business man and I know that webinars are a great tool so that I can combine both passions, succeeding at business and passing on information that's useful to people. So let's start by taking a look at how a webinar can be useful to the audience to educate them. When it comes to educating an audience, webinars are really good at establishing credibility of the presenter or the company. This can be done quite quickly due to the fact that there's live interaction. People can ask questions. They often see a less polished version of the presenter as they can make slight mistakes or can be more relatable and can respond to inquiries, and as such they become a real person who is genuine and can easily be connected with. What's also…

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