From the course: Creating an Online Video Ad: 1 Writing, Production, and Shooting

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Different types of video ads

Different types of video ads

From the course: Creating an Online Video Ad: 1 Writing, Production, and Shooting

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Different types of video ads

- So just like image ads, there are several different formats of video ads that you should consider. Let me give you an example as in YouTube has various lengths of video ads, and so does Instagram. Now before we start talking about video ads specifically and how we came about choosing the video ads that we're about to do for this course, I wanted to talk to Lindsey a little bit about image ads and 'cause you use Instagram as your primary target. So can you just tell me about how you go about with your image ads and how you decide when to boost something for promotion and how you keep track of that? - Yes so, my method to that is, there are two different types of posts that I do, some are very personal. Some of my favorite brands that I follow, they get very personal, they're in front of the camera all the time it's their story. Their brand is their story and I really, I'm very attracted to that and it makes me want to buy their things even more. So it was kind of what gave me the…

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