Learn the various vocabulary that is used day-to-day on Twitter. This movie will review the terms and their definitions and is a great refresher even if you've already been on Twitter before.
- [Voiceover] Throughout this course,…I'll be using terms unique to Twitter.…There's a lot of lingo that is commonplace within the…Twitter community,…so it'll be helpful to take time to become familiar…with this terminology.…Let's review some terms together.…Twitter Handle, a handle is also known as a username,…this is how you'll be found on Twitter,…and it's a public representation of your company.…You'll notice that usernames are proceeded with an…@ symbol, and this @ symbol identifies the username…as a Twitter profile,…and it's also how you'll reference other users…when publishing tweets.…
Tweet, the word tweet is used interchangeably,…as a noun, or verb.…A tweet is a short message published by a person…or a company,…it's associated with a username.…It might contain a photo, video, links,…and up to 140 characters of text.…Now, the act of sending this message is called tweeting,…or sending a tweet.…Timeline, the timeline refers to a real-time feed of tweets.…You may also hear me reference this a stream,…or a feed.…
Learn how to create a great username and profile, define your brand personality, and begin tweeting. Discover how to use Twitter to generate leads and track the impact of each tweet so you can determine what's working and what's not. Find out how to integrate Twitter into your website, create an advertising account, and measure the results of promoted tweets and accounts.
Need help managing your Twitter efforts? Learn the best tools for monitoring your feed and scheduling tweets. Plus, get tips for extending special offers on Twitter and tracking your results with Google Analytics.
- Signing up for Twitter
- Choosing a username
- Building brand presences with an effective profile, photos, and bio
- Following others
- Exploring hashtags
- Crafting great tweets
- Adding photos and video to tweets
- Scheduling tweets
- Searching for potential clients
- Advertising on Twitter
- Using third-party Twitter-management tools
- Creating compelling offers
- Tracking Twitter via Google Analytics
Skill Level Beginner
Q: This course was updated on 04/18/2017. What changed?
A: The following topics were updated: adding photos and videos to a tweet, and searching for potential clients.
1. Get Started with Twitter
2. Create an Effective Profile
5. Generate Leads
Search for potential clients6m 23s
Measure advertising impact1m 55s
8. Manage Your Daily Efforts
9. Marketing Tips
- Mark as unwatched
- Mark all as unwatched
Are you sure you want to mark all the videos in this course as unwatched?
This will not affect your course history, your reports, or your certificates of completion for this course.Cancel
Take notes with your new membership!
Type in the entry box, then click Enter to save your note.
1:30Press on any video thumbnail to jump immediately to the timecode shown.
Notes are saved with you account but can also be exported as plain text, MS Word, PDF, Google Doc, or Evernote.