Social Selling Foundations: Using Content to Drive Engagement Preview

Social Selling Foundations: Using Content to Drive Engagement

With Donna Alexander Liked by 630 users
Duration: 20m Skill level: Beginner Released: 4/16/2018

Course details

Social selling is modern selling. More than 75% of B2B buyers use social media to research products and services and the people who sell them. Sales reps with empty profiles drive away as many as half their prospects. In this new sales landscape, it's important to keep your social selling skills on point. Join social selling expert Donna Alexander in this fast-paced course, which shows to create a social media presence that drives leads, not losses. Donna explains how to maximize engagement on Facebook, LinkedIn, and Twitter by sharing more compelling, targeted content. She helps you create a unique online brand, identify your target buyers and their interests, and find engaging content to share. Plus, learn strategies for adjusting the frequency and timing of your posts for maximum impact.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

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Contents

What’s included

  • Test your knowledge 4 quizzes
  • Learn on the go Access on tablet and phone

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