From the course: Localization for Developers
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Internationalizing media
- Let's talk about internationalizing media. As we've already discussed, internationalization is meant to provide your product with flexibility, and that flexibility includes media as well as text. Even if you're at a company with hundreds of employees, and a dedicated graphics department, you need to plan ahead so that you can effectively manage situations where media will need to be localized as well. Let's talk about a few situations where this might come up, and a few strategies that can help you prepare. Firstly, be prepared to un-localize your content. Your product might be full of cultural references that you aren't seeing, things that may exist where you live, but don't mean much outside of your country. If you were the developer of some educational software that uses a traditional yellow school bus in its splash page as it's loading, you'll run into the problem that yellow school busses aren't very common outside of the United States and Canada. If you were localizing for…