Join Patrick Rauland for an in-depth discussion in this video Add a product, part of Learn Shopify: The Basics.
- [Instructor] Once you've created your account, you're brought to a nice dashboard. Now, there's lots of things that we can do first. We could add a theme, we could install some apps, but as a store owner, one of the most important things that you need to be able to do is to create and manage products. I like to start by creating a product first and understand what goes into the product page before you pick your theme and customize how it looks. So, we can add a product by clicking on Products, and then Add product. The first thing we have to do is add a title.
I'm going to be adding Blueberry Mineral Water so I'll just call it that. I always suggest making titles as readable and understandable as possible. They show up all over the front and back end of the site, so you want to make sure that they're clear. The description is of course the description for the product. There's lots of excellent tips about product descriptions, but my favorite one is all the way at the bottom of this blog post. The idea is to make your descriptions as scannable and readable as possible. Have a couple sentences, and then break them up with some bullet points.
I'm going to go over to my Word document. Copy my description right here, go back to the browser, and paste it in. Gonna remove these extra line breaks that happened, and the description is good to go. You can see that I have four paragraphs with a bold phrase in front of each one. Very scannable, very readable. I'm going to go down to Images now and if you want, you can drag and drop any number of images right here, or you can click on Upload Image.
I have my mineral water right there as well as the nutritional information, and I'm selecting both with Command. Click Open, and there they are. When you upload images, Shopify will automatically make a few different sizes to use around the site. They might show a smaller version on the shop page, and a larger version on the product page. The good news for you is you don't have to think about it, just upload one image. Your product images can be any size up to 2,048 by 2,048 pixels.
After you see the images display here, you'll see a small little alt right there. Click on that and it'll bring up a little popup. This popup lets you edit the image alt text. The alt description is a little bit of HTML that helps both people who can't see as well as search engines understand what is in the image. Usually you can just reuse the title. Blueberry Mineral Water. Here's my nutritional information. I'm going to do the same thing right here.
I'm going to try not to make spelling mistakes, there we go, and Done. It takes a few extra seconds per product, but it adds a lot of context for search engines and it's worth doing. The last thing we have to do before saving this product and making it live is we need to add a price. Let's scroll down and add a price. 2.80 sounds good to me, I'll enter that and then I'll click Save product. Images are uploading, and it looks like it's done.
I'm gonna click on View to see it on the front-end. On the front-end, you'll be able to see that just by filling in these four fields, Shopify has made enough smart default decisions that the product page actually looks pretty good. It's still basic because we haven't picked out a theme yet, but everything we need in a product page is right here. Congratulations, you just created your first product.
Learn Shopify: The Basics takes you through the setup, configuration, publication, and management of your first online store using Shopify. Author Patrick Rauland helps you select a visual theme, set up products and inventory, collect payments, configure shipping, and manage orders with the Shopify dashboard. Along the way, he offers tips and best practices for running a successful online store.
- Why Shopify?
- Adding products and product information
- Selecting a theme for your Shopify store
- Customizing menus
- Setting up shipping
- Collecting payments online
- Configuring taxes
- Installing Shopify apps
- Managing orders, inventory, and sales from the dashboard
- Launching your store