Join Amy DeLouise for an in-depth discussion in this video What's the one thing?, part of The Art of Video Interviews.
…Male 1: We all have phrases we use a lot. And, one of mine is, what's the one thing?…The whole goal here is to just drill a little bit deeper.…When I'm talking to my subject, I often want to get them…to focus and really just tell me the most important thing.…The thing that stands out.…The one thing they want the other people in the audience to remember.…Therefore, it's important to really be specific.…You see, if I ask somebody…what's great, they're going to just start listing all the reasons.…But at the end of the day, I might only have time for one in the finished video.…
Or, if you really ask somebody to choose what…their favorite thing is, it's going to be the best thing.…And so by forcing them to narrow their focus…a bit, you're going to get a higher quality answer.…Another thing that you want to do is give people positive reinforcement.…So when you ask them what that one thing is, if that one thing…lines up with what your objective was to capture, give them that reinforcement.…Smile, nod.…Sometimes I'll visibly relax my body and let…
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- Planning interview goals
- Anticipating interviewee's answers
- Conducting background research
- Scheduling interviews
- Building rapport
- Teasing out supporting points
- Getting transcripts
- Avoiding obstacles with challenging interview subjects
Skill Level Appropriate for all
Video Foundations: Interviewswith Anthony Q. Artis1h 55m Appropriate for all
Video Foundations: Cameras and Shootingwith Anthony Q. Artis2h 58m Appropriate for all
Premiere Pro: Documentary Editingwith Jason Osder3h 48m Intermediate
1. Preparing for an Interview
2. Production of Video Interviews
3. During the Interview
4. During an Audio-Only Interview
5. Getting Results
6. Minimizing Narration
7. Making Editing Easier
8. Avoiding Obstacles
9. Preparing for Post
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