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About the Author
Sangram is an author, keynote speaker, three-time CMO, entrepreneur, and category maker.
He wrote the books on account-based marketing: Account-Based Marketing for Dummies and ABM Is B2B: Why B2B Marketing and Sales Is Broken and How to Fix It. The founder of #FlipMyFunnel movement, he is also the host of the daily #FlipMyFunnel podcast. Sangram is the cofounder and CMO of Terminus, a leader in account-based marketing that has raised over $20 million in funding. Prior to starting Terminus, Sangram ran marketing at Pardot through the acquisition of ExactTarget, which was then acquired by Salesforce for $2.5 billion dollars.
Learn more about Sangram and his latest projects at https://sangramhere.com/.