As you interact with potential candidates on Recruiter, candidates will likely look more into your personal profile. For this reason, it is important to make sure that you maintain a professional brand by improving your personal LinkedIn profile as well as your overall digital footprint.
- [Narrator] Before we get started with Recruiter, I want to bring up an important consideration. Although the Recruiter account is separate from your own Linkedin profile, they are linked. As I mentioned in a previous video, any communications that you send through Recruiter will come from your own Linkedin profile. For this reason, maintaining your personal brand is extremely important. I'm going to click back over to my Linkedin profile. Now, when I send messages to candidates on Recruiter, whether conversation starters or invitations for personal meetings, the people I communicate with are very likely to click on my name and take a good look at my profile.
This will help them determine whether they feel confident discussing career opportunities with me. Most of the messages you send to candidates on Recruiter will be blind InMail messages. So these people are very likely going to do some research to find out what they can about the person who is messaging them. So on my profile, it's important that I represent myself as a professional and that I appear to be a strong representative of my company. This starts with a high quality photo, a clear job title, and an engaging summary.
Your message in your Linkedin profile are likely going to be the first impression that these candidates have of both you and your company, so I recommend that you take the time to construct a professional Linkedin profile that represents yourself and your company well. If you'd like to improve your account, I recommend checking out our Learning Linkedin course in order to help you get your account polished up. Also, spend some time with your Twitter presence or other social media accounts and be sure to note what comes up in a standard Google search when someone searches for your name.
It's important to get off on the right foot when you begin communicating with candidates that you hope to recruit for a job within your company and part of that is maintaining a positive digital footprint.
- Using Recruiter's powerful search features to find candidates
- Adding candidates to a project
- Contacting candidates
- Managing interested candidates
- Posting jobs
- Monitoring Recruiter stats