Learn about capturing problem statements vs. the suggested solution. Explore the potential knowledge exchange from marketing to engineering and a MRD review. Additionally, discover the importance of a peer review.
- [Narrator] In this section, we're going to take a deeper dive…into the Market Requirements Document, the MRD.…As discussed previously,…it includes a definition of the target customer,…voice of the customer, problem statements,…and, in response to…these problem statements, engineering gets to say yes or no,…and we'll talk about that in the form of a PRD.…The Market Requirements Document…also includes an updated roadmap.…And additionally, market requirements can include drafts…of the brochure, drafts of the sales playbook, drafts…of the launch plan.…
These will evolve over time, but having those drafts…in the MRD is healthy and fleshes the program out…so that people understand what it is that's happening.…Delivering an MRD.…So the program manager plus the product manager…typically write the MRD.…So once the MRD is written,…you want to deliver it to the team.…And when I say a team review, I mean a page-turner.…You sit down with hard copy across a conference table…or on a Webex and go through the MRD page by page.…
- Hard skills and soft skills needed for program management
- Reporting and managing risk
- Phases of program management
- Understanding customers
- Running effective team meetings
- Working with partners
- Engineering, architecture, design, and code reviews
- Managing delivery and release
- Competitive analysis
- Measuring results
Skill Level Intermediate
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1. Career in Program Management
Reporting and managing risk3m 46s
2. Concept Development: Project Phase 0
3. Plan and Scope: Project Phase 1
4. Development and Execution: Project Phase 2
5. Delivery and Release: Project Phase 3
6. Operate: Project Phase 4
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