Compressing audio for the web

Distributing audio over the Internet in a compressed format seems to be more…like the rule these days, rather than the exception. In fact depending on your genre, …90% of your listeners may be listening to your mix in a compressed…and/or streamed format.…While we can lament over the fall of Vinyl and even uncompressed CD audio,…the fact is that lossy compression codecs like MP3, AAC and WMA are more popular…than ever and something you can't ignore, if you want your mix to translate well…into the outside world.…

A lot of optimizing your mix for MP3 or any other compressed format is all about…selecting the proper Encoder and Encoding Settings.…Because these formats are what are called lossy, what's going to happen is you are…actually losing information.…It's not like a zip form of compression that's lossless.…There is actually throwing away a certain amount of information to optimize the file size.…Now we can actually encode MP3s right from Pro Tools. I can do it from the…Bounce To Disk engine. If I'm bouncing my whole mix, I can actually set it to MP3 file type.…