Like with any video or commercial, it takes a lot of equipment and gear to record all the necessary footage you need. What pieces of equipment were used to create this course’s example public service announcement commercial? In this movie, author Richard Harrington walks you through the list of gear and equipment used to create this commercial for a non-profit client.
- Let's talk about some of the most essential…equipment that was necessary for…the creation of this commercial.…Now I'll also address some specifics…as we get into each scene as well.…For this particular spot, we shot this…on a Canon 5D Mark 2.…This was before the release of the Mark 3.…To supplement our camera package it was essential…that the director of photography had an…electronic view finder.…This allowed him to easily check focus…and exposure with critical accuracy.…Lens wise we stuck with good Canon L glass.…
Now a lot of times I prefer to use…digital cinema type work flows…but in this particular case we just…needed the flexibility of the zoom.…We were moving so much through the location…that it was necessary to be able…to quickly compose the shots so we chose…the flexibility of using a zoom lens over a prime.…In order to have a rock solid platform…we use professional quality tripods.…In this case some from Sackler as well as…a follow focus to give us flexibility…in adjusting things like rack focus…or fine focus as the camera moved.…
Author
Released
10/26/2016- Meeting the project and team
- Writing the script
- Casting actors
- Scouting for locations
- Creating schedules and budgets
- Shooting scenes
- Retiming footage
- Color grading
- Compressing for delivery
Skill Level Appropriate for all
Duration
Views
Related Courses
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Video Foundations: Cameras and Shooting
with Anthony Q. Artis2h 58m Appropriate for all -
Video Journalism: Shooting Techniques
with Jeff Sengstack2h 4m Appropriate for all -
Video Journalism: Storytelling Techniques
with Jeff Sengstack2h 4m Appropriate for all -
Video Production: Location Audio Recording
with Anthony Q. Artis1h 23m Appropriate for all
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Introduction
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Welcome1m 32s
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Using the exercise files1m 5s
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1. Meet the Project and Team
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The creative brief5m 29s
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Meet the crew5m 36s
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Scope of work8m 25s
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2. Pre-Production
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The kickoff session6m 2s
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Writing the treatments6m 17s
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Writing the script5m 42s
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Building a two column script1m 53s
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Casting actors4m 26s
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Running a casting session6m 33s
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Scouting for locations4m 21s
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Building a shooting schedule9m 45s
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Creating the budget7m 11s
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3. Production
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Essential equipment3m 26s
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Shooting the hallway scene2m 29s
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Shooting the child's bedroom2m 33s
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Shooting the exterior scene2m 24s
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Strategies for load out3m 3s
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4. Post-Production
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Selectively retiming footage5m 27s
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Color grading day for night5m 27s
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Color grading for mood5m 58s
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Fixing a bad reflection6m 25s
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Compression for delivery4m 18s
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Conclusion
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Summary1m 24s
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Video: Essential equipment