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Casting actors

Casting actors: Creating a PSA Commercial
Casting actors: Creating a PSA Commercial

Casting is one of the most important parts of preproduction. This where your demographics come into play. When you are casting your talent, one of the top things to remember is who your target audience is. How do you prepare? Author Richard Harrington and producer Rachel Longman give points to consider before walking into a casting call.

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Skill Level Appropriate for all
2h 28m
Duration
14,970
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