Using photographs


show more Using photographs provides you with in-depth training on Business. Taught by David Diskin as part of the PowerPoint Tips and Tricks for Business Presentations show less
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Using photographs

More important than any word you will ever place on your slideshow are the photos and diagrams that you will include. We all know that a picture is worth a thousand words, but why? It's because a good photograph can invoke emotion in the audience and that emotion can lead to a decision. If your objective is to sell a product, ask yourself which of the following is going to elicit the most likely response from your audience: the name of the product and some of its specifications, a photo of the product or a photo of your customer actively enjoying the product.

The third photo conveys the benefit of owning the product and says so much more than the other two slides ever would. Here we have the New R-9500 and a picture of one of our customers using it. It's not the best picture though. So let's change it. We have a couple of choices here. Here's a happy customer using headphones and here's another one. Let's try this one first. When we really want to show the image, we m...

Using photographs
Video duration: 5m 21s 2h 55m Intermediate

Viewers:

Using photographs provides you with in-depth training on Business. Taught by David Diskin as part of the PowerPoint Tips and Tricks for Business Presentations

Subject:
Business
Software:
PowerPoint
Author:
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