Unexpected, delightful surprises drive customer experience. Learn how your advocacy programs stack up and can improve your brand.
- [Instructor] At the age of 27, a gentleman…by the name of Robin Cavendish contracted polio…and was given three months to live.…He went on to develop medical equipment…that allowed himself and others with polio…to make telephone calls, turn on the television,…and venture beyond the confines of a bedridden life.…He lived for another 36 years,…and he became a tireless advocate for disabled people…and their rights.…When you think about advocacy, it's such a strong word,…when you think about it in terms…of advocating for a good cause.…
At the same time, we love to tell others,…our neighbors, our friends, sometimes complete strangers…about the positive experience that we have,…whether it's a trip that we just returned from,…or a product we just received in the mail.…You can image that our client, The Fast Bike Company,…did a promotion when they first launched,…they sent a free care package to select biking enthusiasts.…The unexpected gift arrived in the mail,…and made an indelible impression.…It created buzz, and made for some lifelong fans.…
- Explain how to use a line chart to visualize brand lift for your markets.
- Recognize the importance of modeling data when creating a visualization for campaign traction.
- Recall the benefits of a stacked bar chart when analyzing conversion rates for lead generation efforts.
- Determine how to increase the number of buckets that display data in a histogram chart.
- Identify the benefits of a slicer.